6 min read
A knowledge management system is a tool your business uses to organize and utilize all of your company’s knowledge assets. Simply put, this is how you can control your knowledge base.
Often, companies have hundreds, or even thousands, of knowledge articles for their agents, teams, customers, and partners. This is why storing all of these articles in a static system, like Word or Google Docs, would be ineffective. Not only do you need a place to store knowledge, but you need one that can bring it to life. That is why knowledge management systems are necessary.
Now, it is crucial that you pick the best one for your business. There are many solutions out there that may seem great from the outside, but only end up checking a few of your boxes. But how do you even know what “boxes” you need checked? There is a lot to consider when evaluating and selecting the best system for your needs. In this blog, we will cover where to search for solutions and what to include on your shopping checklist.
Now, when narrowing down your options to choose the best content management system for your needs, there is a lot to consider. But it’s important to not forget any of the necessary features. So, let’s talk about the main bullet points you might consider including in your must-have list.
You might already have loads of content stored in another system like Word, Google Docs, PDFs, customer communities, additional CRMs, and much more. You don’t want all of this to go to waste when you choose your new system. So, be sure to find one that allows you to import and sync the formats of content you currently have.
It’s also important that you can create and edit content right within the system so you aren’t forced to use a third-party content creation platform plus sync every single time you want to write something new or even just make a few minor adjustments. Keep in mind, that it’s also helpful to find an editor that includes a lot of styling capabilities like adding tables, images, heading styles, fonts, and more. Plus, it can be a huge bonus if you can find something that offers real-time collaboration editor tools, like commenting within a document or tracking edits.
The whole purpose of selecting a new knowledge base platform is to find one that will function better than a static list. So what does that include?
This one is often overlooked, but arguably one of the most important features. Often, platforms can offer tons of features that end up slowing down your page speed. Not only will this turn off your readers, but it also damages Google’s crawl-ability, and therefore, your SEO. Be sure to choose a solution that can offer page loading speeds within Google’s high-ranking parameters.
A great way to gauge how successful your knowledge content is through gathering feedback. This could come in the form of comments beneath an article or a simple feedback rating system. This may not seem necessary, but it can be a huge help when determining how to improve your content. So, be sure to find a system that has the option to add something like this beneath your articles.
Similar to enabling comments, being able to track how your knowledge is working through some form of analytics can be a huge help when determining how to improve. Typically, you might want to measure how long a user reads an article, where they navigate to before and after, whether or not it resolves their issues, and more. This can determine if your article leads to resolutions, abandons, or even escalations.
There are a few solutions out there that offer many of these features and more, but they are very complex to use. Considering you might have multiple teams, or even your entire company, using this platform, you need it to be something that everyone can easily get used to. Dumping resources toward complicated onboarding training that will take weeks is a waste. Be sure to pick something that any employee could pick up easily. This way, new members can join with ease as well. A great way to determine a platform’s ease of use and onboarding is by reading some reviews.
Finally, you may want a system that can work for your business in many ways, both internally for your teams, and externally for your customers. Often, companies might pick a solution that only does one of these things causing them to also have to shop for another solution to do the other. And, managing multiple platforms not only adds to your teams' headache, but also costs more, takes more time, and overall, will not function as well.
Often, the knowledge you have on your internal side could easily be adapted into external experiences as well. And, this can go as far as creating interactive forms for product registration, warranty, returns, etc. that both agents and customers can complete. The experiences are endless and there is always room for improvement, so be sure to pick a solution that is flexible enough to evolve with your company’s growth.
When beginning your hunt for the best knowledge management system for you, use our shopping list:
This may sound like a lot, but each of these features can make a huge difference. If you’re looking for a place to start, the ServiceTarget platform offers each of these features and more.
Explore the stages of our product tour and the self-service solutions we provide to see how our diverse applications can work for you.
That's not all! Our blog has tons to offer. Explore more posts below to keep learning!
Are you looking to improve the efficiency and effectiveness of your customer support processes? One solution to consider is Knowledge-Centered Support (KCS). This blog will provide a step-by-step guide on successfully implementing KCS in your organization. From assessing your current knowledge management practices to training and educating employees, we'll cover all the key steps to ensure a smooth and successful adoption of the methodology. Following these best practices can streamline support processes, reduce the need for repetitive tasks, and improve the overall customer experience. Let's get started!continue reading →
As a business leader, you know that maximizing your team's productivity is essential for success. One way to do this is by implementing a knowledge management (KM) system. KM is the process of creating, sharing, using, and managing the knowledge and information of an organization. By centralizing and organizing information, a KM system can help your team work more efficiently and effectively. In this article, we'll provide eight tips for maximizing your team's productivity with knowledge management.continue reading →
"Are you ready to take your business to the next level? Learn how to build a comprehensive digital transformation roadmap that will help you stay competitive in today's fast-paced digital landscape. Our latest blog article, "5 Steps to Building the Ultimate Digital Transformation Roadmap," covers everything from assessing your current situation to measuring success and staying adaptable. Don't miss out on the insights and strategies you need to drive digital innovation and success. Read now! #DigitalTransformation #Innovation #BusinessGrowthcontinue reading →
As a business leader, you know the importance of digital transformation in today's fast-paced, technology-driven world. But the truth is that many companies struggle with digital transformation and fail to realize its full potential. In this blog, we'll explore the challenges of digital transformation and share tips and best practices for overcoming them. With 84% of companies failing at digital transformation, it's more important than ever to avoid being a statistic. So, if you're looking to successfully navigate the digital landscape and drive innovation in your organization, this blog is for you. Let's get started!continue reading →
If you work in a call center, you know how important it is to handle customer inquiries efficiently and effectively. But with a high volume of calls and a wide range of topics to cover, it can be challenging to quickly find the information you need to assist customers. That's where AI-powered search comes in. This blog will discuss how artificial intelligence can revolutionize call center operations by improving search functionality and streamlining information access. Whether you're a call center professional looking to improve efficiency or a business owner looking to upgrade your customer support, this blog is for you. So, let's get started!continue reading →